May 05, 2026

2026-2027 Graduate Academic Calendar

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2026-2027 Graduate Academic Calendar

Program Learning Outcomes - Social Media Communication in Online Creators, MSMC

By the end of the program, students graduating will be able to:

Acquire and demonstrate an advanced understanding of research in the field of online creator studies and professional practice, including historical, technological, economic, policy, legal, creative, and practical dimensions of the online creator economy.
Critically evaluate relevant theories and research methods within the field of online creator studies and professional practice and assess their utility in both contexts.
Effectively apply relevant theories and research methods to conduct novel studies of the online creator economy. They will also creatively apply this knowledge in the development of plans, creative concepts, campaigns, or prototypes demonstrating their ability to translate conceptual insights into impactful creator content projects.
Translate scholarly research and practical training into advanced professional capacity by demonstrating self-directed research and creative expression; reflexive and informed decisionmaking for dynamic industry environments; readiness for lifelong professional development; ethical acuity for solving complex societal problems; and contextualized and intersectional evaluation of the benefits and costs of the online creator economy.
Clearly and effectively communicate complex ideas in online creator studies and creative work in spoken, written, and digital media formats. They will also create professional multimedia content reflecting the communication standards of the field, and demonstrate their ability to engage, inform, and influence diverse audiences with this content.
Recognize and reflect on the limits of current research, theories, methods, and practices across academic, civic, and industry contexts, as well as the importance of diverse and alternative forms of knowledge creation and creative practice.