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2000 Simcoe Street North
Oshawa, Ontario L1G 0C5
Canada

905.721.8668

Ontario Tech University is the brand name used to refer to the University of Ontario Institute of Technology.

Ontario Tech acknowledges the lands and people of the Mississaugas of Scugog Island First Nation which is covered by the Williams Treaties and are the traditional territory of the Mississaugas, a branch of the greater Anishinaabeg Nation, including Algonquin, Ojibway, Odawa and Pottawatomi. Learn more.

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Ontario Tech University

Nov 11, 2026

2026-2027 Graduate Academic Calendar

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2026-2027 Graduate Academic Calendar

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MOCR 5006G - Economic and Entrepreneurial Strategies for Online Creators: Funding, Negotiation and Partnership

This course provides students with the knowledge and skill sets relevant for management and entrepreneurship in the creator economy. It focuses both on the managerial and entrepreneurial strategies of creators themselves and those in intermediary roles that facilitate their enterprises. The course emphasizes transparent, fair and lucrative partnership development. It provides an overview of various potential funding sources and collaboration opportunities for creators. Students will gain insights into managing relationships with influencers, brands, agencies, NGOs, and nonprofits. The course offers entrepreneurial tools to assess the value of potential collaborations and funding avenues open to creators, including how to apply for grant funding from various sources where applicable. Special attention is given to demystifying the opacity surrounding fair compensation, equipping students with the knowledge to negotiate equitable and mutually beneficial deals.
Credit hours: 3

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