BUSI 6700G - Strategic Management

This course examines strategy and related concepts. The focus throughout is on strategic management: choosing and defining purposes and objectives, formulating and implementing a viable strategy and monitoring strategic performance. The thrust of the course is to view the organization in its totality; the external environment in which it operates, its strategy and its internal administrative activities. Topics include the strategic process, the role of the general manager, the external environment, internal analysis, competitive advantage, strategy and structure, diversification, integrations and alliances, organizational structure, strategy and control, corporate strategy and practical analytical skills that can be used to improve strategic decision making.
Credit hours: 3
Prerequisite(s): Completion of semesters one and two of the MBA program.