BUSI 2200U – Marketing Management


The objective of this course is to introduce students to the concepts, analyses, and activities that comprise marketing management and to provide practice in assessing and solving marketing problems.
Credit hours: 3
Lecture hours: 3
Prerequisite(s): BUSI 1020U  or BUSI 1700U  or BUSI 1030U  or HLSC 1701U  or registration in an 'and Management' option with at least third-year standing.
Credit restriction(s): BUSI 2201U  and BUSI 2202U  and BUSI 2210U  and BUSI 2205U  
Experiential learning: Yes

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